Audio Visual - COFFEE

Add to my network

For many years, Gevalia searched for that perfect combination of beans. During his quest, the King of Sweden, Gustav, was taking a trip through the Baltic. He visited the tiny port town of Gavle, where Engwall was doing his work. The king was so impressed by the taste of the coffee, he appointed Gevalia as the coffee purveyor to the Royal Court.
"The History of Coffee"

Frank Sinatra--->

Add to my network

Sweden is ranked as one of the highest per-capita coffee consuming countries in the world.
Swedish people drink plenty of coffee, kaffe. Drinking coffee at home or in a café, an act called fika, is a common Swedish social ritual, used for planning activities, dating, exchanging gossip or simply spending time and money. Swedish coffee is slightly stronger than American. For a normal Swedish coffee cup you need to measure 1 ½ dl or less then one cup of fresh cold water for one tablespoon plus a dash of grounded beans to serve boiled (kokkaffe) or brewed (bryggkaffe) coffee.

Stockholm had several cafés in the early 1700s. They served coffee with wheat bread or buns according to French fashion. Some time after the introduction in Sweden it became prohibited to drink coffee. The fine if caught while drinking coffee was so criticized that after a few years the ban was lifted. Now it’s hard to even imagine life in Sweden without fika. But what is it exactly? That depends on who’s talking and to whom and when and in what context. Does it sound complicated? It’s not, really. At its most basic, fika means “to have a coffee break”. It can also be a noun meaning “a coffee break”. But that’s not all. It can also imply a date, or a meeting, or simply getting together over coffee, tea and snacks. And speaking of snacks – they’re of paramount importance. Drinking coffee (or tea) by itself does not a fika make. You need to have fikabröd to go along with your drinks. Oddly enough, fikabröd is not bröd (bread) at all. Rather, it means all kinds of sweet goodies you can much on while enjoying your beverage of choice.

History of Coffee
According to a coffee history legend, an Arabian shepherd named Kaldi found his goats dancing joyously around a dark green leafed shrub with bright red cherries in the southern tip of the Arabian Peninsula. Kaldi soon determined that it was the bright red cherries on the shrub that were causing the peculiar euphoria and after trying the cherries himself, he learned of their powerful effect. The stimulating effect was then exploited by monks at a local monastery to stay awake during extended hours of prayer and distributed to other monasteries around the world. Coffee was born.

Despite the appeal of such a legend, recent botanical evidence suggests a different coffee bean origin. This evidence indicates that the history of the coffee bean beagan on the plateaus of central Ethiopia and somehow must have been brought to Yemen where it was cultivated since the 6th century. Upon introduction of the first coffee houses in Cairo and Mecca coffee became a passion rather than just a stimulant.

Add to my network

www.specialty-coffee-advisor.com

Page navigation